For the release of the Columbia Outerwear Amaze Puff Collection, we produced six brand activations at malls across the country over the span of two weekends. The activations included an Aura Photo Booth, Custom Coffee Bar, DJ’s, Custom Snacks, and more.

Malls:

Cherry Hill Mall – PA
Mall of America – MN
Garden State Plaza – NJ
Roosevelt Fields Mall – NY
Valley Fair Mall – CA
Fashion Valley Mall – CA

Agency: The Onlii
Production: The Onlii and Stamina Productions